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  • Ulric Neisser

    German-American psychologist (1928–2012)

    Ulric Richard Gustav Neisser (December 8, 1928 – February 17, 2012) was a German-American psychologist, Cornell University professor, and member of the US National Academy of Sciences.

    He has been referred to as the "father of cognitive psychology".[1] Neisser researched and wrote about perception and memory. He posited that a person's mental processes could be measured and subsequently analyzed.[2] In 1967, Neisser published Cognitive Psychology, which he later said was considered an attack on behaviorist psychological paradigms.[3]Cognitive Psychology brought Neisser instant fame and recognition in the field of psychology.[3] While Cognitive Psychology was considered unconventional, it was Neisser's Cognition and Reality that contained some of his most controversial ideas.[3] A main theme in Cognition and Reality is Neisser's advocacy for experiments on per